- Current : October 2006 - 200 petrol filling station sites
- Scheduled : March 2007 - 1500 petrol filling station sites
- Average footfall / transaction count - 40,000 per month per site
- Screens operate a minimum of 15 hrs per day : 7am to 10pm
- Forecourts account for over 25% of UK convenience stores worth in excess of
£5bn per year
- Customer Profile : 62% Male, 25-45 year old 49%, ABC1 52%
- Screens display a maximum of 3 minutes per hour of content (news, weather,
sport, entertainment and traffic bulletins)
- Airtime packages sold in 10, 20 or 30 second durations shown either
12, 6 or 4 times an hour.
- Example: 10 second advert shown on one site - 1260 x per week, 5400
x per month, 64500 x per year.
| Sites: |
Price: |
Average footfall: |
| National rate for 200 sites |
£10,800 per month |
8 million, cpt = £1.35p |
| Regional rate for 10 sites |
£540 per month |
400'000, cpt = £1.35p |
| Local rate per site |
£54 per month |
40'000. cpt = £1.35p |
- Production charges range from £99 - £399
- Lead time 48 hours for new copy and 24 hours for held copy
- Site list available on request
- Expected estimated footfall by Spring 2007 - 1500 sites : 60 million per
month.
- All prices exclude VAT.
|
Retailer Features 
